Wednesday, May 30, 2012

Credit Union - Groupon, Remote IT office mgmt, BoD packet, scorecard

Credit Unions provide financial services for a limited local membership group.  Their growth prospects are typically limited to a restrictive membership group.  They are member-owned, and may have lower salary structures.

For their membership group, allow a CU office send targeted Groupon-like ads to businesses in their membership group.  Could also serve businesses outside the membership group, at a higher price.

CU offices typically don't have an IT staff.  PC and firewall support is often outsourced.  Though it is little different from a small office, for marketing target a service to CUs.

For board of directors, provide an automated board packet generation service.  Include meeting minute template.

Provide system & process for generating business plan, targets, and for tracking execution with a scorecard.  Include in reviews of senior management for possible automatic generation based on variables (overall interest rate spread, charge-offs, etc).

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